| Founded in 1986, The Chicago Association of Direct Marketing Educational Foundation (CADMEF) has spent the last 20 years working side by side with Chicago’s finest direct marketing practitioners to strengthen and inspire the next generation of marketers. CADMEF’s mission is accomplished by providing the highest quality programming and resources in direct marketing education for future direct marketers and those who teach them.
CADMEF partners with Midwestern colleges to offer programs that keep marketing professors up-to-date on best practices, industry developments and innovative techniques. CADMEF’s programs also provide learning opportunities and scholarship support to marketing students interested in joining Chicago’s historical direct marketing industry. CADMEF has had a direct hand in raising the profile of direct marketing as an area of academic study – CADMEF’s initial grant was made to Northwestern University to create an IMC Masters program with a major in direct marketing.
CADMEF has supported programs and classes at:
- Columbia College
- DePaul University
- Ferris State University
- Northern Illinois University
- Oakton Community College
- Roosevelt University
- University of Chicago
- Loyola University Chicago
- Northwestern University
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